Big Data is a phrase used to mean a massive volume of both structured and unstructured data that is so large it is difficult to process using traditional database and software techniques. In most enterprise scenarios the volume of data is too big or it moves too fast or it exceeds current processing capacity.

Through social media, a brand/company could understand its consumer’s preferences, search effectively its consumer target, find out new consumers, expand its market target, catch directly feedbacks from its consumers, enhance immediately its website’s visitors and its search engine’s rank, distribute quickly information on it through social media, open a door for consumers to reach its business, build easily relationship with consumers in social media, as well as enhance brand awareness.

Through social media, a brand/company could get insights to evaluate brand performance in social media, to know people’s top of mind on the brand/company, to understand people’s preferences on brand, to know trending topic, to understand what people like and don’t, to find out related issues on brand/company, to find out sentiment on brand/company, to see related news on brand in social media, as well as to determine engagement level of brand in social media.

There are ChatBot, Social Media Analytics, and Research.

GDILab is able to do campaign monitoring, to do brand analysis  and its competitors, to do social media analysis for product development, to measure effectiveness of influencers, as well as to do sentiment analysis in social media.

Instagram, Twitter dan Facebook.  By this time, GDILab is also developing to crawl data in Youtube.

That’s possible to do based on client’s needs.

Please contact info@gdilab.com

GDILab will provide a training for client to analyze the result of Digital Marketing Report.